The Sunday Times: business calendar
Business area: Newspapers & media
Brief: Business calendar design and advertising
WIth this job, I took on the management of the work and clients, picture research, art direction and design for the calendar itself and the supporting in-paper advertising.
In keeping with Sunday Times style, the artwork was designed to provide a premium feel while the advertising provides a very clear incentive for buying the paper in order to obtain a copy of the calendar.